Burger · $WEN Menu Data
Wendy's Son of Baconator Price (2026)
Panel sampling in progress
Observed online price, sampled — varies by store, channel, and time. Confirm at order.wendys.com.
Wendy’s Son of Baconator: quick facts
Two junior beef patties with bacon and cheese u2014 a smaller Baconator.
Overview
Son of Baconator is the scaled-down Baconator — two junior patties, bacon, and cheese, delivering the bacon-forward identity at a lower price and size. It bridges the value tier and the full premium Baconator, giving bacon-seekers an entry point without the full commitment.
This item's job is bacon-craving conversion at a value-adjacent price. It lets Wendy's capture demand for the Baconator flavor profile from customers who won't pay the premium price, protecting the brand's bacon franchise across price points rather than ceding value-tier bacon demand to the Jr. Bacon Cheeseburger alone. It's a mix-management tool between the two bacon anchors.
Nutrition
Nutrition and allergen information is drawn from The Wendy’s Company’s official published materials. Always confirm allergen information directly with Wendy’s before ordering if you have a food allergy or sensitivity — preparation and ingredients can change and vary by location.
Common Questions
Wendy’s Son of Baconator FAQ
What is the Son of Baconator?
How much is the Son of Baconator?
How is it different from the Baconator?
For $WEN Investors
What the Son of Baconator signals about the business
For $WEN, Son of Baconator is a mix-laddering signal within the bacon franchise. Its pricing relative to both the Jr. Bacon Cheeseburger below and the Baconator above shows how the brand is segmenting bacon demand across willingness-to-pay tiers. A well-spaced middle rung captures more of the bacon-affinity curve without cannibalizing either anchor.
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